Jim Bruce Auction Proposal

• Friday, May 5th VIP Preview Party • Saturday, May 6th Collector Motor Series Auction • Thursday, May 11th Online Only Auction Preview (10am-3pm)

• Friday, May 12th (and possibly Saturday, May 13th) Online Only Auction selling memorabilia. • Monday, May 15th through Friday, May 19th Load-Out for the May 12th online only auction. October 28, 2023 Auction Schedule of Events • Early June 2023 our marketing team begins preparing for the October 2023 auction bundling the October 2023 online only auction into our marketing. • Friday, October 27, 2023, VIP Preview Party (Date tentative) • Saturday, October 28, 2023, Collector Motor Series Auction (Date tentative) • Thursday, November 2, 2023, Online Only Auction Preview (10am-3pm) (Date tentative) • Friday, November 3, 2023 (and possibly Saturday, November 4, 2023) Online Only Auction selling memorabilia. • Monday, November 6th through Friday, November 10th Load-Out for the November 3rd online only auction. Collector Clock Collection February 9, 2023 Online Only Auction • Early January target specific marketing, utilizing social media, social media groups, estate sale platforms, and geo-targeting (www.nawcc.org, www.newtimesslo.com upcoming and past events). • Thursday, February 9, 2023 Online Only Auction selling the collector clock collection. Henderson Auctions is uniquely positioned to infuse our auction marketing campaign(s) with equal doses of expediency and ingenuity. Through our award-winning in-house marketing team, we will deploy enhanced marketing solutions including target specific geo-fencing designed to reach optimal buyers for your unique auction items, lead generation and management through trade specific website platforms, auction specific platforms, B2B retail marketing and our internal customer base of 63,000 buyers and sellers. Our international, national, regional, and local level marketing puts your items in front of millions of potential buyers. Search Engine Optimization (SEO) is critical to the success of internet marketing. Our SEO experts will ensure that you are receiving the highest amount of web traffic possible on our user-friendly auction platform and mobile app. We also utilize traditional printed advertising formats including but not limited to; trade publications, statewide newspapers, regional newspapers, and press releases. We appreciate the opportunity to offer our proposal and thank you for your kind consideration. Please call with any questions or concerns. Ben Hocevar

Collector Motor Series Account Manager 225-363-8488 or 985-590-8845 ben@hendersonauctions.com

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