Henderson Auctions June 24th-26th Auction Book
www.HendersonAuctions.com for all the details!
Henderson Auctions
Helping Sellers Meet Buyers Since 1957
LOUISIANA AUCTIONEERS ASSN., INC.
LAA
ABOUT HENDERSON AUCTIONS
• Founded in 1957 by Marvin Henderson, a Hall of Fame Member of the Louisiana Auctioneers Association and the National Auctioneers Association. • Henderson Auctions is recognized around the world as a global leader yet small enough to provide personalized service. • Henderson Auctions’ main office is situated on approximately forty acres located in Livingston, Louisiana. Our facilities include administrative and sales offices, a dedicated shop, and an auction pavilion. • Henderson Auctions maintains a full-time staff of over thirty dedicated auction professionals, with over 260 years of combined auction experience. • Henderson Auctions remains a family owned business with Lawrence Green serving as the company CEO. • Jeff Henderson is the company President and Principal Auctioneer and currently
serves on the Louisiana Auctioneers Licensing Board. • Janet Henderson Cagley serves as the company CFO.
Integrity and service is the cornerstone on which Henderson Auctions was built. Our clients become partners in the truest sense of the word. Every team member in our organization plays an important role, from the set-up crew to the auctioneers and office staff, each of us is dedicated to your auction. Our professional auctioneers work aggressively to maintain an exciting atmosphere. They are knowledgeable in values of the assets we sell and persuasive in soliciting bids, while maintaining a friendly comfortable relationship with our buyers.
Henderson Auction’s Services
Henderson Auctions is uniquely positioned to infuse your auction marketing campaign with equal doses of expediency and ingenuity. Through our award-winning in-house marketing team, we will deploy enhanced marketing solutions including, target specific geo-fencing designed to reach optimal buyers for your unique auction items, lead generation and management through trade specific website platforms, auction specific platforms, B2B retail marketing and our internal customer base of 63,000 buyers and sellers. Our international, national, regional, and local level marketing puts your property in front of millions of potential buyers. Search Engine Optimization (SEO) is critical to the success of internet marketing. Our SEO experts will make sure that you are receiving the highest amount of web traffic possible on our user-friendly auction platform and mobile app. We also utilize traditional advertising formats including, trade publications, statewide newspapers, regional newspapers, press releases and other various forms of print media.
We thank you for your consideration. We are happy to discuss it further with you and look forward to working with you.
Kindest regards, Jason Bush National Accounts and Municipalities Account Manager
Henderson Auction cell: 225-431-0543 office: 225-686-2252 jason@hendersonauctions.com
Aggressive Digital/Social Media Marketing...and it shows.
Not Just Local...Global Buyers in 237 Unique Countries.
New Orleans
Mexico
Our target marketing strategies reach potential customers through print, social media, e-blast, radio, newspaper, web banner, member specific organizations and associations, etc... Our proven marketing techniques yield higher returns for our clients. Marketing/Advertising
Web Banners and Geo Targeting Campaigns
Web Banners: Crane & Rigging Truck Paper Cranenetwork.com
Truck Paper & American Trucker Full Page Ad
Our proven marketing efforts produce record breaking profits for our clients with some auction price points topping 30% above what was expected.
International Online Auction Bidding
Middle East Equipment Magazine / e-blast
Since 1957 Henderson Auctions.com
Henderson Auctions’ mission is to maximize profitability for its clients via implementing innovative and aggressive marketing plans for the sale of the equipment and assets. Recognizing that each client is unique, Henderson Auctions custom tailors each marketing plan to meet the client’s objectives. In doing so, Henderson Auction’s has become a leader in providing the highest quality liquidation services available in the international marketplace. Marketing/Advertising
Full Color Ads in Client Related Publications Sample - Asphalt Magazine Full Page Ad
8 Page Full Color Brochure Henderson Auctions 65,000+ In House Email List. E-Blast Artwork & Web Banners
Social Media Target Market Advertsing
Local Billboards
Since 1957 Henderson Auctions.com
April 22nd Canton, MS Scott County Projected Totals & Realized Totals Henderson Auctions was afforded the opportunity to sell equipment and vehicles for Scott County. Low Value Estimate: $873,000.00 | High Value Estimate: $911,000.00 | Realized Total: $949,950.00
Realized Total: $949,950.00
8.81% over Low Value Estimate 4.275% over High Value Estimate
High Value Estimate: $911,000.00
Low Value Estimate: $873,000.00
Proxibid Stats | 1/1/2020 - 4/29/2021 Proxibid is an international bidding platform with their own in-house advertising and marketplace online presence. Henderson Auctions sold $39,275,635 in total sales from 1/1/20 to 4/29/21.
Total online sales with Proxibid and Equipments account for 32%-40% of our total sales during our 3-Day Quarterly Auctions.
Live Simulcast Auctions (Live Auction w/Two Online Bidding Platforms) Henderson Auctions utilizes two leading internet bidding platforms (Proxibid and Equipment Facts) this allows US and foreign buyers to participate from anywhere in the world.
Online Ringman Screen
Online Bidder Screen
Equipment Facts Stats | 2020-2021 Equipment facts is owned by Sandhills Publishing one of the leading trade publication advertisers in the world with websites such as; machinerytrader.com, truckpaper.com & tractorhouse.com.
15,099,299 auction listing impressions for 2020 Total Visits to our website generated by Equipment Facts/Auction Time 2,675,186 for 2020.
Since 1957 Henderson Auctions.com
Past Auctions
LOUISIANA AUCTIONEERS ASSN., INC.
LAA
Tool & Fab
2 Days 2 Rings 3000 Lots
June 28th & 29th
HendersonAuctions.com Find the Complete Auction List at: 40+ Containers of Tools & Fab Equipment from a Major Contractor’s Recently Completed Job!
Questions? Cal l : 800-850-2252 Online Bidding Available Register at: www.HendersonAuctions.com
LOUISIANA AUCTIONEERS ASSN., INC.
LAA
Lane Gaspard Farm Liquidation
Hamburg, La 23rd | 9am February
Farm Tractors Implements Tractor Trucks Trailers Construction
Henderson Auctions .com Questions? Call: 800-850-2252 I 225-686-2252
LOUISIAN A AUCTIONEERS ASSN., INC.
LA A
Auctioneer: M. Henderson La Lic# 136-19
Upcoming Farm Auctions in February!!
Auction Details and Lot Listings at:
Saturday February 13th 9am 6419 LA-17 Winnsboro, LA 71295 Consignments Accepted Call: Kurt Sonnier 225-363-8778
Items from recent bankruptcy. This Auction Held In Conjuction with Sunbelt Auctions.
Live Auction w/Online Bidding Available | 800-850-2252
Saturday February 27th 9am 22205 Hwy 1056 Kentwood, LA 70444 Consignments Accepted Call: Eagle Shaw 225-431-0544 Estate Owned Package
157.39+/- Timber/Farm Land
287.76+/- Farm Land
LOUISIANA AUCTIONEERS ASSN., INC.
LAA
13340 Florida Blvd. Livingston, La 70754 | Auctioneer: Jeff Henderson La Lic# 1160
Port of Iberia Facility
Thursday | April 1st | 2 Rings
LIFT CRANES (2) Manitowoc 4100W Vicon Series II 230 Ton Capacity (2) Manitowoc 4000W Vicon 150 Ton Capacity (2) Grove RT600E 50 Ton Capacity (2) 25 Ton Gantry Cranes WELDING & FABRICATION EQUIPMENT Vernon P15 - 0348/40ft Pipe Burning Machine 100’s of Welders • Lincoln Burny 10LCD Plus Burning Table • Plasma Cutters • Hillman Rollers Welding Manipulators • Piranha Iron Worker Pandjiris 60-12 Welding Positioner Hytorq Wrenches • Hillman Rollers • Ridgid 535 Threaders • Greenlee 555 Bender • Pipe/Tank Roll- ers • Hand Tools • Power Tools Pallet Racks • Shipping Containers Crane Rigging • Pipe Racks and MUCH MORE! AIR COMPRESSORS • FORKLIFTS SANDBLASTING & PAINTING EQUIPMENT MANLIFTS • TRUCKS • TRAILERS TRACTORS • PASSENGER VEHICLES GOLF CARTS • WORK BARGES & MORE! +1-800-850-2252 | kurt@hendersonauctions.com 1800+ Lots
Dynamic Industries Auction Details: Auction Date: Thursday, April 1st, 9am
Preview Date: Wednesday, March 31st ( 9am-4pm ) Location: 3504 David J. Berard Rd. New Iberia, LA 70560 Airports: Lafayette Regional Airport LFT Acadiana Regional Airport Port: Port of Iberia 3 miles from auction site www.portofiberia.com Auctioneer: Jeff Henderson La Lic# 1160-21
Henderson Staff
Henderson Auctions utilizes a well trained staff of approximately 50 full and part time members including: • Auctioneers & Ringmen • Inside & Outside Sales Representatives • In House Marketing & Graphic Design Team • Office Clerks & Secretaries • Customer Service Representatives • Auction Set-up Teams • Equipment Transportation Coordinators • Repair & Maintenance Department Our staff has worked together for many years and our experience and expertise is always evident on auction day. • BOH Bros. Construction Co. LLC - New Orleans, LA • James Corp. - Baton Rouge, LA • MLU Services - Athens, GA • Turner Industries - Baton Rouge, LA • Shaw Group - Baton Rouge, LA • CNF - Meridan, CT • Tangipahoa Parish Government / Sheriff’s Office • Livingston Parish Water Drainage / Sheriff’s Office • Kelley Brothers - Beamont, TX • Louisiana Dept. of Agriculture & Forestry - Baton Rouge, LA • F & M Mafco - Cincinnati, OH • West Baton Rouge Parish Council • Plaquemines Parish Government / Sheriff’s Office For our Complete Reference List, please contact our sales office at 225-686-2252. • Sanvel Corp. - Littleton, MA • Snead & Canipe - Miami, FL Henderson References
Since 1957 Henderson Auctions.com
LOUISIANA AUCTIONEERS ASSN., INC.
LAA
RACE EQUIPMENT REPAIR, INC 1317 RAILROAD AVENUE MORGAN CITY, LA 70380
November 19, 2017 Henderson Auctions 13340 Florida Blvd P O Box 336 Livingston, LA 70754
The online equipment auction held for our fabrication/repair shop was more successful than we ever hoped it would be. Our sincere thanks to the staff, especially sales representative Jeff McConn, for leading us through the process. Everyone at Henderson Auctions was very professional and helpful through each step, from organizing sales lots, advertising, the online auction itself, receiving payment, and loading-out/pick up by buyers. I would recommend Henderson Auctions to anyone wishing to buy or sell using the online auction process.
Sincerely, Marietta Race Secretary Treasurer Race Equipment Repair
May 30, 2014 Attn: Jimmy Summers
Jimmy, I wish to congratulate you and all your personnel for the work you have done in regards to the successful May 22 nd - Alice, Texas Auction. We are extremely pleased with the results. We will require your services in the future and highly recommend Henderson Auctions for Auction Services.
Once again congratulations on a job well done.
Martin Quesnel, CPA, CA TransForce Inc.
Vice President, Finances Vice-président, finances 8801 Trans -Canada Highway, Suite 500 Saint- Laurent (Quebec) H4S 1Z6
Tel.: 514 -331- 4117 Fax: 514 - 687 - 4024 www.transforcecompany.com
Murray & Murray Law Firm
June 30, 2015
Dwayne Murray 660 North Foster Dr. Suite 101B Baton Rouge, LA 70806 225.925.1110
To Whom It May Concern,
I have been in a business relationship with Henderson Auctions for nearly 10 years. I am pleased to recommend Henderson Auctions services unequivocally. Henderson Auctions have always been able to reach and exceed their pre-established target in auction proceeds due to their expertise and marketing efforts. They are incomparable at finding the target buyers for any liquidation need. Henderson’s personnel always conducts themselves properly and professionally, creating a flawless execution from start to finish. I would not hesitate to recommend Henderson Auctions services to trustees and private businesses looking for a consistently unparalleled quality service.
Sincerely, Dwayne Murray
Jeffrey Douglas, City Clerk City of Ponchatoula 125 West Hickory Street Ponchatoula, La 70454
Ph. 985-386-6484 Fx. 985-386-5533
To whom it may concern, Henderson Auctions has proved exemplary auction services for the City of Ponchatoula and the Ponchatoula Sheriff ’s Department for the past four years. We highly recommend their services and we have always been completely impressed with the net yields they produce from our auctions.
Sincerely, Jeffrey Douglas
Corporate Headquarters F&M MAFCO, Inc. P. O. Box 11013 Cincinnati, Ohio 45211 -1113 Phone: (513) 367- 2151 Toll- Free: (800) 333 - 2151
Fax: (513) 367-0363 www.fmmafco.com
June 23, 2015
SUBJECT: Henderson Auctioneers To Whom It May Concern: I am writing this letter of recommendation for Henderson Auctioneers. I am familiar with the Henderson family, and their auction company, for the last 30 years. I was a licensed auctioneer from 1983 to 2000, and competed with them for business. They have always been a respected auction company in the construction industry. Over the last 15 years, I have been involved with Henderson Auctioneers in selling and partnering on packages of construction equipment. They have always been honest and upfront with me. Their integrity is second to none, and never was concerned with payment. I will continue to do business with Henderson Auctioneers in the future. Please do not hesitate to contact me if you have any concerns or questions.
Sincerely, David Haag F & M Mafco, Inc. National Surplus Equipment Sales Manager 1-513-309- 7250 dhaag@fmmafco.com
CINCINNATI, OH • BIRMINGHAM, AL • CARSON CITY, NV • CHARLOTTE, NC • HOUMA, LA • EDMONTON, AB CANADA
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